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Unbelievable 40% Surge in Digital Nomads Flocking to Costa del Sol – Find Out Why!

March 22, 2024
Costa del Sol becomes a magnet for digital nomads with 40% increase in demand

Costa del Sol: A New Hub for Digital Nomads

In recent years, the Costa del Sol, particularly Marbella, has emerged as a hotspot for digital nomads, as per a report by Pure Living Properties. The report reveals a 40% surge in demand for digital nomad properties in Marbella, with a preference for long-term rentals in luxury villas and apartments.

The Golden Triangle: The Preferred Location

The Golden Triangle, encompassing Marbella, Estepona, and Benahavís, is the most sought-after area for these professionals. The region’s climate, strategic location, and high quality of life make it an attractive choice. The report titled ‘Digital Nomads in Marbella and the Costa del Sol: A high-end real estate sector perspective’ underscores a 2,400% increase in ‘digital nomad’ searches in Spain over the past five years, indicating a growing interest in this lifestyle.

Profile of the Digital Nomad in Costa del Sol

The typical digital nomad choosing the Costa del Sol is young, belonging to generation Z and Millennials, as per a recent study by the Junta de Andalucía. Contrary to popular belief, the study shows that 70% of digital nomads here are couples, necessitating a shift in the tourism offer and real estate services to cater to couples and families.

Spain: Third Most Popular Country for Digital Nomads

A study by the Flatio platform supports these findings, showing that over 50% of digital nomads are under 40 years old, prefer coastal locations (46.6%), and seek sunshine. Spain, especially the Costa del Sol, is the third most popular country for these professionals, trailing behind Portugal and Thailand but ahead of Brazil and Madeira.

Demand for Functional and Luxurious Properties

Javier Nieto, CEO of Pure Living Properties, notes a “growing demand for properties that offer not just luxury and comfort, but also functionality and connectivity”. Digital nomad clients primarily seek spaces that blend ergonomic and quiet work areas with high-end leisure, including well-equipped home offices, high-speed internet connections, and outdoor spaces promoting a healthy work-life balance.

Costa del Sol: An Attractive Location in Spain

The warm climate, economic development, wide range of services, and high quality of life make the Costa del Sol one of the most appealing locations in Spain. Estepona, Marbella, and Benalmádena are among the five Spanish towns with the highest population growth in the country, with remote workers significantly contributing to this expansion.

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